SAB Bar Exam

At the end of the third SAB Draught Quality League, SAB hosted a pour-off to find the best SAB Draught bar and barman in the country. The Draught Quality League aims to educate barmen nationwide on how to serve perfect SAB Draughts; eliminating waste for bars by providing free training for their staff. This was a culmination of a year of educating bars across the country. We conceptualised, developed, designed and organised the SAB Bar Exam as the final event.

Created at The Greenhouse Advertising Agency.
Copywriter: Christopher Commerford

A relevant trophy was conceptualised and designed. Mixing a scroll and a draught glass perfectly summed up the Bar Exam in trophy form.